
Name a Riley Wagon
Through Every Child Deserves Riley, the most ambitious fundraising campaign in Riley Children’s history, we aim to raise $300 million to transform children’s health. Join us in this historic endeavor by naming a Riley Red Wagon, the icon representing the family-centered care provided at Riley Children’s Health for over 100 years.
With your philanthropic support, you and your group can create a personalized, commemorative Every Child Deserves Riley plate. Wagons are named for the duration of their circulation, a minimum of one year. Based on inventory, named wagons may be new or gently used.
Funds from named wagons are used to support Riley’s greatest needs.
To get started in creating your Every Child Deserves Riley license plate or if you have any questions, email Riley@RileyKids.org or call 317.759.6906.

Riley wagon naming opportunities and pricing
$3,000 - Riley personalized commemorative license plate
- Riley commemorative campaign license plate only. Opportunity to personalize a Riley designated plate as a keepsake. Riley commemorative plates will be mailed to you
- Please note that a physical wagon or wagon launch is not included at this level
- Pricing for individuals, events, schools and service organizations
$5,000 - Name a Riley Red Wagon
- Opportunity to name a Riley Red Wagon at Riley Children's Health. This includes two specially designed campaign license plates, one as a keepsake and one that is placed on a Riley Red Wagon at the hospital
- Donors will have the opportunity to launch the named wagon into the fleet
- Pricing for individuals, events, schools and service organizations
$25,000 - Corporate Riley Red Wagon
- Opportunity for a corporate sponsor to name a Riley Red Wagon at Riley Children's Health
- Includes two specially designed campaign license plates, one as a keepsake and one that is placed on a wagon at the hospital
- Corporate partner will have the opportunity to launch the named wagon into the fleet
- Wagon plates may include corporate logos

License plate design
- No more than three lines (maximum 40 characters per line)
- General graphics can be included (excludes copyrighted material)
- Business logos can be included at the corporate pricing
- Riley Children’s Foundation reserves the right to change/edit plate language for any existing or former wagons
- Note: Due to space limitations only one wagon will be named per gift

Riley Red Wagon Release
- Includes two personalized license plates. One as a keepsake and one that is attached to a wagon in the fleet
- Donors can launch the wagon into the fleet
- Wagon launch celebrations at Riley typically occur 4-6 weeks after the donation is received, and the plate is approved
- Donors may invite, family, friends and caregivers to join them at the wagon launch